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Touchpoint
p-ISSN: 1868-6052
e-ISSN: 2940-2778
 |
Navigating the Service Lifecycle: Design, Implementation and ScaleManuel Großmann, Tim HermesTouchpoint 14 No. 3 (2023)https://doi.org/10.30819/touchpoint.14-3.06 pp: 30-35 2024-03-11 |
Großmann, M., & Hermes, T. (2023). Navigating the Service Lifecycle: Design, Implementation and Scale. Touchpoint, 14 (3), 30-35. doi:10.30819/touchpoint.14-3.06
@article{Großmann_2023,
doi = {10.30819/touchpoint.14-3.06},
url = {https://doi.org/10.30819/touchpoint.14-3.06},
year = 2023,
publisher = {Logos Verlag Berlin},
volume = {14},
number = {3},
pages = {30-35},
author = {Manuel Großmann, Tim Hermes},
title = {Navigating the Service Lifecycle: Design, Implementation and Scale},
journal = {Touchpoint}
}
url = {https://doi.org/10.30819/touchpoint.14-3.06},
year = 2023,
publisher = {Logos Verlag Berlin},
volume = {14},
number = {3},
pages = {30-35},
author = {Manuel Großmann, Tim Hermes},
title = {Navigating the Service Lifecycle: Design, Implementation and Scale},
journal = {Touchpoint}
Abstract
How can service design create value from initial conception through to the scaling of a service? We use the example of a newly developed tax-filing service to outline how service design creates value during different stages of the product lifecycle. By navigating through the initial design challenges, implementation hurdles and the critical phase of scaling, we uncover the dynamic nature of value creation and service design’s impact on both users and businesses.
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